A quarter of a century has passed from the moment when Meliá Hotels International dropped anchor in Cuba with the opening of its first hotel, the Sol Palmeras, with an inaugural ceremony on May 10, 1990, in Varadero, until it has currently taken over first place among the foreign chains with a major presence on the Cuban archipelago. For the celebration of the hotel company’s 25th anniversary, its founder and president, Gabriel Escarrer Juliá and its vice-president Gabriel Escarrer Jaume, attended an event at Cayo Coco in honor of the newly inaugurated hotel Meliá Jardines del Rey, in the context of the official activities program of the 35th International Tourism Festival #FITCuba 2015, which took place from May 5 to 7 at Jardines del Rey.
In the morning hours of Monday, May 5, the XXXV th edition of Internacional Tourism Festival of Cuba was officially begun at Jardines del Rey. The newly inaugurated resort Meliá Jardines del Rey, the world’s largest hotel from Meliá Hotels International, served as the venue for this event, the most important event in the tourism sector of the Caribbean island. It is the first time in 35 years that a Tourism Festival has been held at a hotel complex.
The travel section of The New York Times recently referred to the forthcoming Havana Biennial as one of the main attractions when visiting Cuba. This Caribbean country’s greatest visual arts event is now in its twelfth year and will be held from 22 May to 22 June, with the key aim of experiencing the city and its people, and including them in the magic of creation. This year, the programme of activities includes performances from the worlds of dance, theatre, music, film and literature. In the words of one of the organisers: “It won’t be a Biennial for collectors or gallerists, but rather to make a connection with the city”. There will be no official opening or specific venue; art will spill out of the galleries, bursting into the streets which will be bubbling with ideas.